| Client: | Beck's Beer |
| Project: | Live Beyond Labels |
| Agency: | Coolfire |
This microsite was created for Beck’s to showcase their Art Bottles project. A series of different artists were chosen to design their own unique label for the bottles and each one got a showcase on the site with animated content, bio, and a video interview. The featured artist was rapper M.I.A. Content on the site was largely static, but was a good exercise in creating animated content and multimedia for a major brand.
The Art Bottles have since been replaced with the Urban Canvas project.